Effective UI/UX product designer | SaaS | Mobile apps | Web apps
Website - Skydiving
Добавлено
01 фев 2021 в 10:52
Project description
The aim of this project was to create a design for skydiving website. The design took into account the wishes of the customer: The adaptability of the website, which made it possible to fully use the web resource from any gadget! User-friendliness, the buyer should easily find the pages he needs, easily navigates through the sections, and get the necessary information. Design compliance with the company theme, selection of shades, textures, and shapes, careful study of competing sites to create an exclusive design.
DESIGN STAGES:
1) Marketing Analysis. I started work on the site by analyzing competitors, collecting a semantic core, building CMJ (Customer Path to Purchase), and drawing up a mind-map of blocks of the future site.
2) Text prototype. Based on the compiled map, I designed the site interface.
3) Site design. After that, I created a visual layout, following the advice of the marketer and using the already approved texts.
4) Website layout. After agreeing with the client, I created a visual design of the website based on research.
5) A / B testing. I made one site with three different versions of headings and button colors. This is necessary to find out which version brings more applications.
The aim of this project was to create a design for skydiving website. The design took into account the wishes of the customer: The adaptability of the website, which made it possible to fully use the web resource from any gadget! User-friendliness, the buyer should easily find the pages he needs, easily navigates through the sections, and get the necessary information. Design compliance with the company theme, selection of shades, textures, and shapes, careful study of competing sites to create an exclusive design.
DESIGN STAGES:
1) Marketing Analysis. I started work on the site by analyzing competitors, collecting a semantic core, building CMJ (Customer Path to Purchase), and drawing up a mind-map of blocks of the future site.
2) Text prototype. Based on the compiled map, I designed the site interface.
3) Site design. After that, I created a visual layout, following the advice of the marketer and using the already approved texts.
4) Website layout. After agreeing with the client, I created a visual design of the website based on research.
5) A / B testing. I made one site with three different versions of headings and button colors. This is necessary to find out which version brings more applications.
