Aphrodite is a new skin care brand that makes organic products for any age and any skin type. Logo’s main style is minimalism. We used as few details as possible to make the statement on the clearness and simplicity of the logo. The goal was to create a delicate and aesthetical brand. The light green color was chosen to bring the branding project a healthy and natural spirit. The accent hues are pink and white, which are very popular in the sphere for skincare and cosmetics brandings. This color combination is a perfect match for their target - young girls
