Project description A simple narrative structure for a six-page memo Here is an example of a simple narrative structure that will really help in the development and understanding of a memo, assisting decision-makers to work out what might come next:
In the past it was like this …
Then something happened …
So now we should do this …
So the future might be like this …
Often, when people hear the term ‘story’ or ‘narrative’, they think it means something that lacks data. To the contrary, a story is strengthened with data. The most compelling stories are replete with facts and details. If you are interested, I have written a piece on data storytelling that provides specific techniques for combining story and data.