https://obyavleniya.kaspi.kz/

SEO Specialist
The result of Google Traffic:
NDA issues

• Optimized the UGC script to expand semantics on the site, which led to a drop in the index of irrelevant pages and increased indexing of optimal pages;

• Supervised and checked the SSR of page elements and pages in general. Which eventually led to the correct operation of the linking blocks and the correct indexing of the entire site as a whole;

• With the help of the development team, I added several linking blocks to the site to improve indexing and distribution of PR across the pages of the site;

• Engaged in on-page optimization in catalog sections, which led to an improvement in Google's TOP-3 positions by 4% (semantics cluster - 4k keywords)

• Fully managed the SEO strategy of the project, calculated the product value of the tasks, defended it before the project management

• I found growth points, optimized the technical side of the site, monitored the SEO health of the project

• I have achieved positive dynamics in the growth of traffic and positions by writing and monitoring the implementation of site optimization tasks.

Neftegaz.RU , News Agency
www.neftegaz.ru
SEO Specialist
The result of Google traffic:
+50% from year to year (the whole site)
+64% of the main article section of the site

Carried out work on updating and optimizing old materials on the site by writing the TA and monitoring its execution by a team of outsourced copywriters

● Conducted a full technical audit of the resource (including all subdomains) and implemented a plan for its technical modernization and optimization, which led to an increase in total traffic from Google by 15%
● Optimized the traffic and made a safe departure from the unstable traffic from Google Discover aggregator towards predictable and stable
attendance search with Google and Yandex (which greatly helped the company in dealing with advertising clients and forecast attendance next month/quarter)
● Implemented a system of internal linking of situational content (news) and “ever-green” materials (+13% of coverage in Google)
● Compiled a full range of technical specifications for the design of materials in each section of the site, optimized hub pages (+10% attendance)
● Created a system for linking the site section with Wikipedia (12 links per week with PR > 7)

Freelance:
Over 10 small projects and over 3 projects with 1kk+ pages